The Real Random Podcast: Where Real Estate Meets Real Life
Welcome to "The Real Random Podcast," where we're more than just Realtors. We're explorers of life's rich tapestry. Hosted by a trio of seasoned real estate pros, each episode surprises you with a mystery guest that only one host knows about in advance.
Our mission? To dig deeper. We go beyond the property listings and the coaching sessions to get to know our guests as mothers, fathers, and individuals with unique stories to tell.
Expect spontaneous conversations, heartfelt connections, and a ton of fun along the way. Whether you're in the real estate industry or just love a good, genuine conversation, "The Real Random Podcast" offers something for everyone.
Join us as we delve into the intriguing world of real estate and the fascinating people that make it all happen.
The Real Random Podcast: Where Real Estate Meets Real Life
Chelsea Peitz | Journey from Fitness to Real Estate Guru
Ever wondered how a career in real estate marketing can begin with a background in the fitness industry? We unravel a tale of resilience and new beginnings, sparked by a betrayal from a trusted mentor. Chelsea's magnetic personality and serendipitous journey from fitness to real estate offer a fascinating glimpse into the unpredictable paths of entrepreneurship. From navigating the emotional challenges in therapy to adapting to the fast-paced world of social media marketing, we discuss the importance of self-awareness, adaptability, and the unexpected twists that shape our careers.
Embrace the power of self-acceptance and authenticity as we discuss the therapeutic benefits of vulnerability and the impact of influential speakers like Ed Milet and Rory Vaden. Chelsea Peitz shares her vibrant Instagram branding strategy, colored with neon yellows and purples that mirror her joyful persona. We delve into the importance of routines, affirmations, and understanding individual strengths through human design. Plus, we take a lighter turn with discussions on healthier living, favorite ice creams, and the quirky trend of cottage cheese concoctions. This episode is a rich mosaic of stories and strategies for personal and professional growth, authenticity, and the power of human connection.
I learned everything about everything. I learned how to write a book as I did it. I learned how to use social media just by using it and doing it Self-awareness, and that is really, really hard and it is the hardest work you'll ever do.
Speaker 2:Is there anything in your past that kind of has created this future that you have now?
Speaker 3:I'm in a different spot this time.
Speaker 2:I know right, Trading it up. I'm in a different spot this time. I know right, Trading it up. I have to send one more text and then I'll be ready. Sorry guys, I almost got done with returning everything, it's all this work.
Speaker 4:I guess you got to work a lot. When you get 25 pending, huh, I mean, it is pretty fun. Humble brag there, leslie.
Speaker 2:It is so much work to do, I mean. So you know, I'm just so in you know, I'm just so successful. Back in the day, whenever I first got into coaching, I had I told them exactly what I wanted. I was like I want to be able to produce. I want to be able to produce a quality experience for the client I want to be. I want to have like 15 to 20 deals a month under contract.
Speaker 4:I just want to reference how far back was back in the day.
Speaker 2:That was in 2016. That's when I first got involved with coaching and yeah, not that far, I guess. And so they, they put me up with a guy that was doing that and he wasn't working very hard.
Speaker 3:And that's the dream, right yeah?
Speaker 2:So he, um I, I learned the processes and systems and what we need to do and slowly I started to go up in the number and then I needed an assistant. So I got a coach that would help me find an assistant and then I've just kind of like gone from like coach to coach based on what I was needing at the time. And it's so cool now, years down the road, to look back and be like I remember what it was like, you know, when I was first licensed to have two deals under contract in one month. You know freaking out like, okay, I have to do this in this many days, I have to do this in this many days. How can I? But over time your capacity just starts to get better and increase. So it's been a long time since I've had two or three months in a row of more than 20 deals under contract because I went from having a team to a brokerage. Now I'm back to a team. So whenever you have a brokerage, like the agents are handling that stuff.
Speaker 3:I don't have to handle that stuff. You had a brokerage. Yeah, I didn't know that. Yeah, Pixel Properties my next guest is going to be Ray Allen.
Speaker 4:Tell us about your life. Ray started Keller Williams and then he sold it to Gary Keller.
Speaker 2:My first name is William. Actually, that's how that started, that's right. That's right. Your first name is William. It was me and Gary.
Speaker 4:Sold that thing off Once they built it. I didn't want to do it.
Speaker 2:Yeah, we just sold out and then my goal is just to live an impoverished life somewhere in Arkansas so that people don't know that I have that much money to start a business relocation.
Speaker 3:So Arkansas is so amazing that I forgot that I've been to Arkansas.
Speaker 2:That's so bad.
Speaker 3:So a few years back. I would say. This is back maybe like seven years, maybe it may have been almost 10 years ago. We did this cross-country road trip from florida to north carolina and then down to texas, and so we've apparently passed arkansas along the way yeah, we um passed through state but we stayed at like a campground there on a river and I saw this my Facebook memories the other day and I was like, oh, arkansas is beautiful. Who knew? I forgot about that it is.
Speaker 2:So the first thing that people say whenever they get here is wow, there are so many trees. Yeah, because we're known as the natural state and people always think that where they are is like very natural and filled of nature.
Speaker 3:But they are over.
Speaker 2:Well, I'm serious, you're going to get here and you're going to go like oh.
Speaker 3:I've been there.
Speaker 2:So many trees. So, speaking of standing out from the crowd, our next guest will help you do that. That was pretty good. That was a good segue. Hopefully they're here. I see them. I see them. It says mystery guest. I'm going to make sure they're ready.
Speaker 3:Her Is it no longer a them.
Speaker 2:It is so it is a her. She is a speaker, she's an author, she's a real estate agent.
Speaker 3:Yeah, okay.
Speaker 2:I's a real estate agent. Yeah, okay, I'm getting you guys thinking. You might think her favorite color is yellow.
Speaker 3:Okay.
Speaker 2:I did anyway.
Speaker 4:Can I buy a vowel?
Speaker 2:I like seeing your faces as I'm introducing, because you're like who is this person? She's written two books, she has a podcast. I feel like she has more than one podcast, or maybe that's because I see her everywhere. Nope, I met her in Washington, you've been to. Washington. Rebecca's like what? Yeah, spokane. I spoke in Spokane alongside of her. Her favorite thing to do is to taste wine in Napa. She's also a mom. So please welcome to real random Chelsea, yay. So please welcome to Real Random Chelsea, yay, yay.
Speaker 4:Oh, that's who I thought it was. I was going to say Chelsea, but I didn't know. Chelsea was a realtor.
Speaker 1:I didn't either I used to be. I was for a long, long time before social media existed, so no longer an active realtor. I let my license go finally because I was like, forget about those CE credits. I don't want to do it.
Speaker 4:That was when I made that face.
Speaker 2:She put BF in her bio before Facebook.
Speaker 4:That was why I made the face. I was thinking Chelsea when you said the two books, because I was like I was there when she was proofing the first one. But then you said realtor, and I was like wait, that's why I said Karen Carr yeah oh, yeah, yeah once at a time, and I can confirm that Arkansas is very tree forward.
Speaker 2:That's a good way to say it, okay hang on, I'm gonna take a pause for a second. Will you go and click that little settings thing and make sure that your microphone is selected? I think I'm hearing your mic, your laptop mic. I just want to make sure we're getting the best quality out of you.
Speaker 1:Let's make sure that was my fault, no worries.
Speaker 3:It's okay, I did that on the last one, so it should be fixed now.
Speaker 4:Oh, there it is.
Speaker 2:Yeah, oh, so now she's here. Well, so Chelsea and I met. I think it was the first time that we even knew each other existed. To be honest, right? I think it was the first time that we even knew each other existed, to be honest, right, I mean, we didn't know I knew about you.
Speaker 1:I don't think you knew about me, but I knew about you. Oh, really I didn't know that and I also knew that you were a broker owner of Pixel Properties. I was like hello, it's Pixel Properties.
Speaker 2:How did you not know that? How could you not know? Can I tell you, I'm? That's why you have very good at trivia as well, so you do help me out. Really, that's so good, okay, so she was doing a talk on, basically we were talking about media, social media and that kind of stuff. I get to speak at the YPN of Spokane and so it was really cool. It was like we hung out afterwards at the bar and you know how you meet people and you just kind of instantly click with them. It's like, oh, it's like we've been friends for 20 years. I told her yesterday on the phone like I feel like I've known you for 20 years.
Speaker 4:That's Chelsea's like secret power, though. I mean that's everybody who leaves. Talking with Chelsea is like oh my God, we're like best friends.
Speaker 2:That's so true, but she didn't even promote the book at me when I was with her in person either. So someone else told me like later, like oh yeah, she wrote a book. I'm like what, so I bought the book, exactly what to post.
Speaker 1:That's the problem is that people keep telling me I need to market better, and I'm terrible at that. I'm horrible at marketing my courses and my books, like I'm just, I know, I'm like, oh, that's right, I, why can't I just like give it all away, right? I don't know so.
Speaker 4:You must be doing something right, cause I'm on the wait list for your next course, the one that you do with Giselle. Like I'm on the wait, list I got wait listed.
Speaker 3:Sorry.
Speaker 2:You should have put in a call.
Speaker 3:Like. Can you push me above this?
Speaker 2:wait list. Please Put me to the top.
Speaker 1:Yeah. So in spite of my many efforts to not market myself, it's somehow gotten out there.
Speaker 2:Well, so tell me, let's start at the beginning of your real estate career, because you said BF, you're a real estate agent. Did you get involved in real estate thinking it would be a regular old real estate career for you, or did you always know this was going to be something different for you?
Speaker 1:No, I never, ever, thought about getting into real estate. My story, my origin story about real estate is kind of interesting. So prior to that, I was in the world of gyms, fitness centers. I worked for a very large corporation that was kind of like, I guess, what would be popular now, maybe like a lifetime fitness or something like that. It was like a really big chain and I was doing the accounting and the admin and then I was a personal trainer.
Speaker 1:So I was in that world for a long while and I had been working for a person who I had really considered to be a mentor when I was just about getting out of college, because there was a big gym right next to like, right across from Arizona State, and so it was very close to it and I started working there and I was a personal trainer. And then I started noticing things and I said, hey, do you think I could work on this? I think I can help you make this better. I started noticing things and I said, hey, do you think I could work on this? I think I can help you make this better. Anyway, we started working on the business of fitness. Well, that ended up closing down and I said I'm really worried, I don't know what to do next, and that person ended up getting me a job at this really big company. So I met this really awesome person at that new company.
Speaker 1:His name is Brian I you know the BP and you know we were young, we were in our early twenties, you know, you remember those times. And so, um, my mentor came back a little while later and said hey, I've got this opportunity and I think you'd be perfect for it. Would you be willing to move and go to Oregon and help me turn these bankrupt fitness companies profitable? And I said, of course I would. That sounds amazing and I had no idea what I was doing. Right, and that was the beauty of it. And you know, he said I really need to create a team. Do you know anybody who's really good at sales? I'm like actually, there's this guy.
Speaker 1:Oh, I said there's this guy named Brian, and so we went up there. We had a team of four people and it was just so fun. We learned on the job all the things and we did it. We really did turn these companies around and one day, as I was doing the books because I was doing the accounting I noticed that something was off and I couldn't figure out what it was. I rabbit holed down this whole pathway and what happened was is my mentor had actually stolen all of our annual full year's worth of salaries for all four of us and had also taken all four of our years worth of mortgage payment.
Speaker 2:No, yeah, so, um, yeah that was like going under before you were going.
Speaker 1:That was a, that was a betrayal right. I was like wait what and um? So I we called him on it and he admitted it.
Speaker 2:Wait, wait, wait. You just can't say we called him on it Like how do you set up that meeting?
Speaker 1:So I remember it was an old fashioned phone call and people were standing around it because we didn't have Zoom back then and he was in a different state and we were in there and I don't remember the details, but it was something along the lines of we've noticed something isn't adding up or the numbers are off, or where is this, where is this money? And he admitted it, he said, well, I've fallen on some hard times and and I, I took all the money, okay, so I don't know.
Speaker 1:I don't remember what happened after that, but I do remember we went home and we literally opened up our front door and we just sold everything. We literally opened up our front door and we just sold everything we owned. We didn't know anybody, we didn't have any money, we didn't have any rent money and, um, we sold everything that we owned, including, like, my KitchenAid mixer I sold for 50 bucks, which anyone who has a KitchenAid mixer is just what and so we packed up the cars and we went home and I moved in with my now mother-in-law. The three of us lived in this little thousand square foot house and my husband said you know what?
Speaker 1:My family's in real estate. And I said you know what? I'll go get my license too. I mean, I got nothing better to do right now, so I never intended to go into real estate. He was going to get his license and go into real real estate and I was just tagging along because, you know, we were like in the super new phase of our relationship and I was like I'm going to be happy without you all day, I'll go with you. And so I went and got licensed and both he and I got jobs right away in new home sales, and that was in the early 2000s, which was a wild time I mean you could write 13 contracts in a day.
Speaker 2:Yeah, easy peasy, and you had all kinds of lender benefits and all kinds of stuff was happening.
Speaker 1:We had all kinds of things, especially in the state of Arizona, which is still considered a little bit of the, you know, the, the state that has a lot of you know, oh, we don't has a lot of. You know, oh, we don't really have those laws here, oh, you have that law in California. So it was, it was yeah, it was very interesting.
Speaker 2:It's lawless.
Speaker 1:Are you saying it's lawless? Yeah, so that's how I got into real estate.
Speaker 2:Wow, so I did so you, you were new home sales and then you're like, you know what? I'm going to write books and help real estate agents with their marketing. That seems like a jump, that seems like a big jump.
Speaker 1:That was a little bit of a jump, yeah, so yes, no, I went from new homes into residential resale and I had a great first year and I didn't know anything. I didn't know what I was doing and I didn't know how to market myself. I was just really good with people and I loved the buyers oh, I've the buyers Like this was back in the day where the buyers were in your car for eight hours a day.
Speaker 2:You picked them up and had coffee like a hundred houses.
Speaker 1:And then you had lunch and I loved it Like it was. It was it for me and I still would like to do that Like that would be.
Speaker 2:I don't even, I don't even want you to follow me anymore. I'm like I will meet you guys at the next house and I tried to start going before, so they can't like, they just need to use the map because, I want them to see how I drive.
Speaker 1:I enjoyed the really getting to know them and you know, I didn't think about it at the time, but there is an art form to getting a perfect stranger to trust you and get in your car and like you, and so I never really thought about that until just right now. But yeah, so that's, that was what I did, and and then in 2008, which a lot of people listening remember that year- so, rick, when were you licensed?
Speaker 4:I was 2010.
Speaker 1:Oh perfect, that's a pretty good year too. Oh yeah it was great.
Speaker 4:Everyone was like why are you getting into real estate? Not a good time? I'm like yeah it's just great.
Speaker 3:So when did you get into it?
Speaker 2:2014, 2014.
Speaker 3:So it was like starting to come back up at that point so I had just got my license in january of 07.
Speaker 2:Oh perfect.
Speaker 4:Yeah.
Speaker 2:I had an amazing four or five months, and then I went through exactly what Chelsea's about to describe. It was nuts.
Speaker 1:And this is why I didn't become a therapist. So I was actually going to become a therapist, but I'm highly empathic, highly emotional. Also explains why you like working with buyers so much, because it's such a like that is basically got to be a therapist yeah um, and so I didn't become a therapist because I was very concerned that I would cry all the time with my clients and I'm like that's probably not good energetically for me, it's probably not good for them to see their therapist crying your therapist cries it must be really bad right there's probably something in the ethics about, so I
Speaker 1:thought that's not for me. And what was happening is I remember people and I was one of those people as well were just devastated, sitting in their kitchen and we don't know what to do. We want to live here, we have a family, we have children, we don't want to lose our house and we want to pay our bills. And what's happening? Can you help us? And literally could do nothing, and it was gut-wrenching. So I didn't like that no, that's noting. So I didn't like that. So I decided to stay in the industry that I knew, and so I went into the title and escrow world, but in a marketing capacity, and my job was to help real estate agents learn how to generate business through marketing and social media, which was something nobody was talking about.
Speaker 2:And so that's why I ended up there Working with a title company to do that. That's smart.
Speaker 1:Right, exactly.
Speaker 4:Because earlier you said you didn't know how to market yourself, and then you worked with buyers and now you're going into a marketing capacity. Was there anything in there where you learned how to market, or were you just making this up?
Speaker 1:No, I learned everything about everything. I learned how to write a book as I did it. I learned how to use social media, just by using it and doing it. I truly am one of those. Is it Gen X? Maybe it's like the younger millennials, where it's just like there's no fear of not doing anything for the first time because you can find it. You can find it on YouTube, you can learn it. If you want to learn it, you can do it. And so I just had the mindset that if I want to learn it, I can do it, and so that's what I did.
Speaker 2:That's awesome. Yeah, that's very cool, and you had a career in real estate as an agent. That's longer than most real estate agents careers in real estate. So it's not like you're a slouch in real estate.
Speaker 1:No, I had a great career in real estate and I really enjoyed it. I was pretty much all by referral, which was a huge compliment, and I worked with a lot of relocation, a lot of families that were coming through corporate relocation, and so I worked primarily by referral with buyers, and a lot of them were coming from corporate relocation.
Speaker 2:Still, I mean even going from okay, you went into the title to help them and then you started to market agents and stuff like that. There was a point where you outgrew your title position, I'm assuming. And then you just like they let you fly.
Speaker 1:I would say ish, yes, I think when you have, sometimes when you have a very large corporation, you know change is hard for for any anyone, let alone an entity, and you add on a layer of a topic that is not common in the early days, it would kind of be like Bitcoin, or maybe even AI. You know now where people are kind of like it's kind of new, I don't really know. And so there was there's always gonna be a little bit of a hesitancy in some cases. You know, depending on what. It wasn't a marketing company. So maybe if it were a marketing company, it would have been oh yeah, social media will do that.
Speaker 1:So I beta tested. It worked, and then I got the green light and then from there I created a national position at the company and now they are my largest client, and not only the title and escrow companies, but all of the companies that have to do with real estate technology underneath them as well. So I work with tens of thousands of their employees. And so it went from I don't know about the social media thing to yeah, we, you know, we believe in you, right, like this, you, you, you did it. So they're, they're really great to work with and and uh, I've had a great relationship with them and I think kind of the best segue that you could imagine going from being an employee to being an entrepreneur is is having your, your former employer, become your, your client.
Speaker 2:That's pretty amazing. That's a far cry from you. I mean, usually what happens in these situations? For those of you who don't know, is it? Someone starts pointing at contracts and saying I don't know. If you know, you know, we're paying you this right now. We want you to do that same work that you're talking about doing, but at this rate, and everything you've developed so far is our property.
Speaker 1:You know, that's the that's the big.
Speaker 2:That's the big one that catches a lot of people. So read your contracts, folks.
Speaker 1:Yes, Read your contracts always Well I know I'm hogging all the questions.
Speaker 2:I just got one more and I'll let Rick and Rebecca ask some. But when you're, you know you got to this place to do the real estate and all this other stuff is there anything in your past that kind of has created this future that you have now? Yeah, absolutely you can point to it and say okay, this is what made me who I am. This is what I experienced. This is what made me Chelsea.
Speaker 1:So the biggest number one thing that I can say for me is my success turning point, pivot, whatever you want to call it is self-awareness, and that is really, really hard. I'm actually working with a group right now which is a very big self-awareness journey in order to get clarity around your brand messaging, and it is the hardest work you'll ever do, because you know you really have to look at yourself and you have to know what your strengths are and what you're passionate about, and all of that seems like it would be simple on the surface, but it's really very challenging and it's very messy. And the this quote is not mine. It's from Rory Vaden, who I highly respect, and he is. He's a brand strategist expert and he said you are uniquely positioned to help the person you once were, and so I think about that often.
Speaker 2:Hang on, let that simmer. Yeah you are uniquely positioned to help the person you once were.
Speaker 1:And so that's a theme that you'll hear him talk about, and I actually heard that. Here's the funny thing. I don't know if anybody is familiar with Ed Milet and I was introduced to him about a year ago and I have to say I've seen a lot of speakers. He is the best speaker I've ever seen in my life and I saw him a second time recently and thought, well, I've seen this before Still cried, still was moved, still was like this is literally the best speaker I've ever been to in my life.
Speaker 4:That's huge for you, because you've seen some big ones.
Speaker 1:Oh, I've seen some big ones and he is truly number one and he actually said it on stage you're uniquely positioned to help the person you once were. And that stuck with me. And then when I started really listening and following Rory Vaden Ed Milet is Rory Vaden's client and I heard a podcast where Rory said that and Ed was like, oh yes, that's such an aha moment. So it's funny how that came full circle. But yeah, so I just thought, thought, well, that if that isn't the truth, right, but you've got to be self-aware about who you once were and who you are now.
Speaker 1:And I, um, once was a highly, highly insecure, anxiety-ridden people pleaser wanting to make sure that everybody liked me kind of person. And it was only made worse by, I mean, I have a mental illness. I have since I was six and I had obsessive. I have obsessive compulsive disorder and it was undiagnosed medically since till I was in my 40s and I did not have parents that sent me the therapist. I did not have parents that sent me to a therapist. I did not have anyone that helped me get on medication. So it was a long, long, long, you know number of decades with that and feeling like there was something wrong with me that I would never be successful, that this would be the one thing that would keep me from being happy or successful, or all of those things.
Speaker 1:And when I say that I have OCD, I say that it is. It's literally every day. It never goes away and it can range from very extreme levels of oh my gosh, did I happen to just run someone over to, did I happen to just copy that entire book from someone? And I'm going to be sued by them when they find out. So a variety of that too. And that really played into me having an intense fear of becoming a parent, because I was extremely afraid that I would pass that on and I was really, really terrified about that. So we didn't, we didn't have, we didn't have Mason for 10 years after we were married. So those things really haunted me for a long time and I realize now that I have a lot more empathy for people because of that.
Speaker 1:That I, that I've gone through and go through, and it's also I mean there are some strengths like you want me to hyper focus for the next 18 hours and get a project done. I'm your lady, you know. So yeah, I mean there's. It's not all negative, but I'm. I didn't tell anyone for years and I was. I felt an intense shame around that, around. Well, how could I be somebody who's motivating or inspiring and and have that you know? So it was definitely something that made me nervous and when I shared it, it was the I the most support I've ever gotten. I mean, not that I care about like this, but it just was interesting.
Speaker 2:It was like the highest engagement posts I ever had and how many people hear that kind of thing and think, well, I should probably get checked out if that's?
Speaker 1:like I'm, listening.
Speaker 2:I'm listening to you say it. I'm like, yep, yep, you're checking all the boxes there.
Speaker 1:You probably would know by now and there's a lot more discussion openly about mental health and and all the that was. I never had an exposure to anyone else, even through adulthood. Adulthood that had what I had. So you know, now we're living in a world where it's you know, we're able to, and encouraged to, talk about different things that are happening and it's incredible, but it certainly wasn't something that I was ever exposed to and I grew up with a doctor in the home. Yeah so, but yeah, it's.
Speaker 1:That's definitely, I think, plays into a lot of who I am today and my, my, my heart for wanting to help people that feel insecure, that feel less than that feel the fear of being vulnerable, because ultimately, that's what creating content and sharing your perspective is. It's am I okay with being vulnerable to share my unique personality and my perspective, even if someone disagrees with it? And that's the part where we're always like, maybe I just won't post this, I don't know about this, right? So it's actually, you know I do video coaching, but ultimately, the foundation of it is self-awareness and self-acceptance and you know all of those feeling things that are really hard.
Speaker 2:Kind of comes back to the therapy stuff you were talking about.
Speaker 1:See, I should have just been a therapist.
Speaker 2:You are just in a different way. Or Rebecca is someone that I saw on video a long time ago as she was doing her. I guess it wasn't that long, it was like a year and a half ago, maybe a year.
Speaker 3:Not even.
Speaker 2:Yeah and I was like you were really good on video and she's like what, really, I don't, I don't really see it. I'm like no, no, no, you're a natural on video, but being self-aware, you know you, you speak, you've written books, you're always on video. How do you overcome those imposter syndrome type thoughts and the OCD like nothing is not perfect. How do you overcome that stuff and just keep going?
Speaker 1:Yeah, so I'm a big fan of having some kind of mentorship or coach or maybe that's a therapist, maybe that's a business coach, maybe that's a mindset coach, maybe that's a therapist, maybe that's a business coach, maybe that's a mindset coach. And so I have groups that I'm a part of. One of them is a business mastermind and I consider that something that's actually really good for my mental and emotional health, so that I have a group and a community and a team. And I just told Brian today I was like well, I feel like the biggest loser in this group, like everybody else is like this big deal and I'm like how did they let me in? But that's what we all need is we all need to have people lift us up and inspire us.
Speaker 1:I also have a therapist which I absolutely adore and love, literally on speed dial. So if I want to, you know I'm like but our relationship has to be where I can send you a voice message at any time, great, no problem. So I do that and I do, you know, specific to to OCD, I do and have and will have to forever something called exposure therapy, which is just absolutely gut wrenching and and is what works for me. I also do affirmations. I'm very routine. Routine is very key for my brain. I like to have a morning affirmations, and one thing that really really helped me with that affirmation piece is I recorded my voice on my voice notes saying my affirmations, and that was a game changer for me. Hearing me say it to me, um was, was a big difference, more so than writing it or reading it or even saying it um.
Speaker 2:So I, I I don't know what's the mindset. Is it like just hearing yourself commit? You just want to produce for that person that you just heard?
Speaker 1:no, I think it, think it's. I don't know. It's something about my voice Like it's. It's like me telling me. It's just I don't know what it is, but there's something where it really connected with me when I heard my own voice saying it, then when I would just listen to a affirmation that somebody else was recording or whatnot.
Speaker 3:Raines told me I'm not allowed to do anything other than writing it 20 times. No, I'm going to try recording my own voice.
Speaker 2:We did the, we did that ninja, ninja selling Right. And then he was like you need to, you need to write it down. And she was like what, if I just say it?
Speaker 1:I was like well, the book says to write it. I agree. I agree Writing, and they've proven this science. They have proven that when you write it connects differently in your brain. And that's what I do for my keynote. So you're probably going to laugh, but I literally write out like a kid who was bad in school, you know, and had to write like a thousand times on the chalkboard. I do that, so I will take sentences and then paragraphs, and I literally have notebooks or legal pads where I write.
Speaker 2:Girl, you need that remarkable I have that I have that I have that.
Speaker 1:But there is something about the paper. I don't know what it is. Remarkable is really good. I love it, but that's how I have to process things and that's how I help myself remember things. And I don't know if anybody knows about human design, which is like a whole nother show that we could do, but I just recently got into it. It's not about UAPs, don't worry.
Speaker 2:I was just going to say this is getting there, let's go.
Speaker 1:Yeah, it's human design, which my amazing mentor and therapist turned me on to, and it's basically you know I'm not going to do a good job of explaining because I'm a novice, but it's what you were uniquely destined and born to do and whatnot, and it's very interesting, very detailed. There's like 70 different things in your body and whatever that tell you about yourself. Anyway, I started laughing because there's these category titles of what you are. I think there's five different kinds and my thing is oh, I'm going to manifest. It Done, and I'm big about manifesting and the design that I got, which is like 8% of the population of the world, is a manifester. I'm like, see, see, I knew it. Cosmically, I knew it.
Speaker 4:You manifested being a manifester. That's right. That's right.
Speaker 2:It was a manifest destiny, if you will. Yeah, I think that's part of my positive.
Speaker 1:That's good, it's a part of my positive attitude and my energy. And I'm honored when people say, oh my gosh, you're just like how I thought you'd be, and I'm like, oh, that's so kind, thank you. So yeah, that's really like how I thought you'd be. And I'm like, oh, that's so kind, thank you. So yeah, that's that's really like. I'm going to do it, I'm going to manifest it.
Speaker 2:If I don't know how to do it, I'll figure it out and let's go.
Speaker 1:You're very cool, Chelsea. Oh, thank you.
Speaker 2:Okay, I'm going to share my screen and I'm going to show your Chelsea Pines Instagram.
Speaker 3:He's going to share it eventually.
Speaker 2:Yeah, it takes a second.
Speaker 1:Oh my gosh, I was like no way it takes a second.
Speaker 2:Okay, so here's your Instagram. You got almost 60,000 followers, so everybody needs to go follow her. She's ChelseaPites.
Speaker 1:That's C-H-E-L-S-E-A dot, p-e-i-t-z.
Speaker 3:So go follow tz, so go follower because chelsea with no dot was taken, if you can believe that chelsea pites with no dot.
Speaker 2:Yeah, how dare they. Who's that? No one, don't. Don't even google that person. Who knows what you?
Speaker 3:know, uh, okay, so I'm looking at this regular person just existing living their lives she's like getting like a hundred thousand followers and she has no idea why.
Speaker 1:That's where all of my people have gone. I know I've told this.
Speaker 4:I've told Chelsea this before, but the spelling of her last name is forever ingrained in my brain from listening to the Alexa. What would they go with flash briefings when they came?
Speaker 2:out. Oh, you were a flash briefing person.
Speaker 4:Oh, yeah, she would end all of her stuff with her. You know, follow me. Chelsea Pite says P-E-I-T-E-Z. And so I just heard that every morning for months.
Speaker 1:I also say it's like old McDonald's, it's E-I-E-I. Oh, now you won't forget, it's P-E-I-T-Z, and that's how I used to do it. I'd say P-E-I-T-Z. It was very radio.
Speaker 4:It really was. That's how I hear you say it, just like that I need a triangle.
Speaker 2:That's a great get.
Speaker 1:No this is xylophone Ding, ding, ding.
Speaker 2:I've got the right answer button.
Speaker 4:There was that big push. Even Gary V had the little, what do they call it? The audiogram or whatever. Yes, it was the same sound every single time.
Speaker 2:Then they were like, okay, get rid of all intros. They went totally the opposite direction. Flash briefings are awesome. I was showing her before we got into the spelling of your name. I was showing your Instagram because I asked you a question yesterday on the phone. I was like what is your favorite color and why is it yellow?
Speaker 1:well, this is really true okay, this is like neon, green, yellow. Okay, let's be specific. Yeah, it's like a highlighter yellow yeah, it's definitely a highlighter yellow.
Speaker 2:But you said something that shocked me, because here you are in a suit coat that is the same color as this highlighter yellow color, and then you have pink on, but the pink is over a yellow shirt. You have a bunch of yellow stuff on your shelf. Your first book was yellow and I said what is your favorite color and why is it yellow?
Speaker 1:and you said it's purple, it's purple, and you notice that purple is a my brand accent color yeah, it's an accent color and neon chartreuse.
Speaker 2:Yes, so this is the reason why I asked that question is because when I think about you, I think of a smiling face and yellow. That's what I think of. Yeah, because it's in your background, but also just because you're so smiling, kind and yellow. That's what I think of. Yeah, because it's in your background, but also just because you're so smiling and kind and that's just the persona that you give off. So, whenever you're putting together brand color, brand design, what you did for yourself and you consult on that kind of stuff, what do you think of? Or what do you help people think about when they're doing basically what you did help people think about, when they're doing basically what you did for your Instagram. If they're trying to do that for themselves, what would you tell them?
Speaker 1:Yeah, it's really hard because we're back to that. You know, we're too close to our own story. It's hard to think about ourselves and that's even worse. I can think that maybe the worst question somebody could ask is what are three words that describe you?
Speaker 1:And you're like but like I can think of three words to describe all of you right now, you know what I mean it's like when it comes to us, and one tip I'm going to give you pro tip is you really should have someone else help you with your brand execution. And we all know the person to help me. It's Candice um Carcio Polo, who formerly was Candice Morales um elevate with Candice and um, you know, because they have to pull out those stories and that personality. But here's what I did. I love joy, I love rainbows, I love smiley faces. I love this is a lobster in a turtleneck.
Speaker 2:I mean, if it's odd and yeah, hold on, I got a big screen there, a lobster in a turtleneck. Oh, there it is. Yeah, okay, that's phenomenal.
Speaker 1:If you ever see one of these, okay, like it's for me, all right, like this, you know what I did find they have an octopus in a turtleneck and I need that one. So I don't have that one yet.
Speaker 3:So sea creatures in turtlenecks.
Speaker 1:It's like uh, anyways, so it's crustaceans.
Speaker 2:You get along great with Matt Fratello. Fratello is really into the sea creatures. We've learned.
Speaker 1:It's crustaceans and there's something it's like crustaceans and crochet or something I don't know. I'm always kind of coming up with that, but I have always been drawn to funny, weird things and I've always been that way and I didn't realize that it was oozing out of me until people would laugh and say things. I'm like doesn't everybody do this? So I had to start listening to what people said. And people were like you remind me of yellow. That is often a color people say. They say if you were a color, you'd be yellow. And I thought that's so weird. I don't even own anything yellow. And so people were like you're always so happy or I feel so much better after I talk to you and I'm like, oh my gosh, that's so wonderful, thank you. And so I was like you know what I'm going to let my self and who I am and what I'm into, just like you know, be a part of it. And so it wasn't with intention, it sort of accidentally happened.
Speaker 1:And I would say you've got to start with what you love and what brings you joy, and it can be something as simple as that you like to collect something, or you're really into sports, or you know you've got some interesting hobby that people are surprised about. Brand for me is dogs, and people wouldn't think dogs are part of a brand, right, but small dogs are very on brand for me, and so it's okay to have the unexpected parts of the brand. But as far as the actual execution and the color tones and the font styles and the pairing of them, I think you need to get out of that because it can be a rabbit hole, even if you love doing it. It's really one of those things where it's kind of like I don't know why I'm coming up with this example you don't want to do plastic surgery on yourself. You probably want to put that in the hands of someone else who knows what you want, who knows the feature of your face and can have a vision.
Speaker 3:Yeah, that outside perspective. Yeah, tell you how you're being perceived.
Speaker 4:Yes, exactly yeah don't and to know when to stop too yeah enough is enough.
Speaker 2:Yes, absolutely that's enough off the notes. You're gonna look like michael jackson if you keep this up.
Speaker 4:So I have a question for Chelsea. So one of the things that I kind of noticed about Chelsea early on, as opposed to other people that were trying to teach the social media stuff, is your approach was, I always say, very cerebral, Like you went kind of deep and learned the science behind it and went that route. Was there a reason or was that just like super interesting to you, Like you had to know why we were attracted things? So you just like kind of dug deep or you know what was it that kind of made you take that approach?
Speaker 1:Yeah, I love research Always, have always have been a researcher, always have enjoyed it, going hours and hours into books and, before we even had the internet being in the library, so it was always something that really brought me peace. I honestly wonder if it's because it was when my mind would be quiet and I wouldn't be, you know, I wouldn't have the wrestling with the obsessive thoughts, and so I think I really honed into anything that was, you know, educational or made my brain focus. So I've always loved research and I always learn better when I know the why, and I feel like we're always teaching the hows and some for me. When I know the why, I'm like, oh, I get why we're doing this now. Or if that is the why, well then maybe this isn't how we should be doing it. Because of this and I also found that it was a very helpful way, because I really study human behavior and psychology when I was able to bring up examples where people were like, oh yeah, I do that I'd say, ok, well, if you do that, then why are you doing this? And people would have these aha moments. So it was a helpful way for me to tap into something that people understood and they did and could say I do that behavior. Oh, now I get it.
Speaker 1:So it was, it was a passion of mine. I always liked science and research and, specifically, human behavior and how to connect with people and all of that, and it just seemed natural. I didn't think of it consciously, it just was my natural way of doing things and when I made my second book, I wrote that book for me. And so, going back to the, you are uniquely positioned to help the person you once were. I wanted a book because I wanted it in a specific order that I thought would make sense to me and give me exactly, you know, the information I needed. And then, when it was done, I was like, well, I guess I might as well publish it. So, yeah, that's cool.
Speaker 3:Yeah, that's awesome, might as well share it with the world. And then never talk about it and then never talk about it.
Speaker 2:You know, that's a great segue, though, to tell people like hey, I wrote this book for me. It might also help you.
Speaker 1:Yeah, it might also help you.
Speaker 1:Yeah, I'm super passionate about giving it all away. I believe that you know people build trust with you that way, and so you'll get a ton of free content by consuming everything. On my Instagram, I have free courses. In my link, I have free downloads and free guides. I do have books. You can get them on Amazon. What to post is is on Amazon, and there's also a link in my bio. I do have a podcast, so if you want to listen to several hundred episodes of me chatting about that, you can do that too.
Speaker 2:There's what to post, thank you See, look, I've already purchased it. It's funny, amazon would tell on you if you didn't.
Speaker 1:I logged into my wife's Amazon. Don't worry, I've purchased it.
Speaker 2:Yeah, that's right. No, it says I've purchased it. Okay, so the Kindle Unlimited is at $0. So if you're a Kindle Unlimited member, you can go read it.
Speaker 4:There you go, it's a good deal, so we need the Audible version yeah.
Speaker 1:I know I love.
Speaker 4:Audible. Read me a book Chelsea.
Speaker 1:But then you know what? Then I'll have to rewrite it, yeah you'll edit it. It'll be a whole thing. And it's funny that you're mentioning that, because I thought to myself today, do I have another book in me? And then I was like, no, no. So it's funny that you said that, because you never know. You heard it first. I have no plans to. I actually don't think I have a desire to Chelsea can I give you some, but if they have a, desire for me.
Speaker 4:I don't know.
Speaker 1:Chelsea's new book dropping in the spring.
Speaker 3:I know Chelsea's new audio version for Just In.
Speaker 1:Time for.
Speaker 2:Christmas. Chelsea, you know you've given me incredible advice. You know there's a couple of things that we're talking about and stuff that I've asked you specifically about and you're like, oh, you should do it like this. And you always. It's funny because even when you say that you're focused a lot on the theory, about the why, I'm very focused on for myself, like the how, the practical application, and so I spend a lot of time and Rebecca knows this in our book club I'll be like, okay, so what do we do with this? Like here's what he's talking about, how can we apply this and what's the practical application of this to our business and life and where does it fit? So, saying all that to say, you know, your friend Gary V did an audio book that was more like an audio companion to the book and was a standalone value because as he read it he would edit it, he would talk about something updated or something different all the way through there.
Speaker 2:So that would be that would be a really rad way to do that.
Speaker 4:And also to work out your thoughts for the second book Just saying and those are some of my favorite parts Third book, third book for you, that's the best part of the audible books, like from Gary Vee to David Goggins, like when they read and then they they pause and tell the side story or oh, since that happened, this happened and this is yeah. That would be awesome, that would be really rad.
Speaker 2:I don't know, I don't know what. How published all that stuff? I would buy it.
Speaker 1:I did, yeah, I saw published.
Speaker 3:Wow. Yeah, so my third book if there is a third book, will be a traditional book deal.
Speaker 2:I don't even know how a book deal works.
Speaker 3:What does that mean in relation to?
Speaker 1:self-publishing. She's going to manifest it though. Well, yes, basically, so you need a literary agent and you need to have, like you know, a very short summary, and, yeah, they have to shop it around. So it's, it's quite a process and quite a business, but I don't know anything about it yet. That's cool.
Speaker 2:I feel like that commitment would also keep you like in line to just go to well. You don't have a problem with focus, cause you can sit down and do it. But I have a feeling that if you have other things that are pulling your attention, that kind of becomes an issue that it is for me.
Speaker 4:Yeah, I don't know we were in in a ski lodge in park city and there was what like 24 people in the room and chelsea has her laptop up and she's like proofing and like reading her book and like everyone is like going crazy around her networking yeah and chelsea's like laser focused on. No, I got to do this thing with my book.
Speaker 1:That's the blessing and the curse. I didn't even know you guys were there. I was so like in the zone.
Speaker 4:I'm next. I have a great selfie like right next to her like hey, chelsea's proofing her book right now and Chelsea's, like I don't even know.
Speaker 1:Yeah, yeah, so that is one of the benefits of my unique brain, I suppose.
Speaker 3:Yeah now, after you hyper focus like that, do you feel a crash in the days after or just still keep going?
Speaker 1:I actually feel worse leading up to it than when I actually started, because it becomes very overwhelming for me. Like this keynote that I'm delivering next week is brand new, brand new material. I've never delivered it in front of people. And it also has to be TED Talk style, which is the hardest style of speaking you could ever do.
Speaker 1:Like I was like I don't want to start, this is too much stuff, and like I know how I am and I know that I'm going to go down the spiral and I get frustrated and I have to go through that entire process. And then I will have an aha moment and it could be three weeks, it could be three months and I'll be like I got it, I know what I want to do, but I can't force it. And I start to try to force it. And so the beginning of the project. And there's another project I'm working on right now that I've been asked not to share publicly yet because it's a kind of a big project and they haven't announced it and it's actually not in the real estate world. So that's something new. And I was really immediately like God, do they even know who? They asked Like I don't know anything, what am I doing and I was like how do I start this? And it was just so overwhelming. So for me I almost have like a pre crash where I'm just like no like this is terrible.
Speaker 1:What did I say yes to? And then, once I'm in it, it fuels me and yeah, no, it's like a pre-crash, pre-crash. Yeah, I get more because I'm very energetically focused. I physically crash after events. So when I speak next week, I will be absolutely like at 12 pm that morning. I'll be absolutely like at 12 PM that that morning I'll be done. Is it the people it's like nine, 30 and yeah, so I'll be, I'll be done.
Speaker 2:Is it the task or the people?
Speaker 1:Are you introverted, extroverted?
Speaker 2:I'm introverted very introverted A little bit of the people and the task.
Speaker 1:But I'm a high like energy, introverted, so it's a little bit of the people and the test, but I'm a high energy field Energy. I absorb it and I can walk into a room and immediately feel an energy. That's why I will cry if I can feel somebody's going through a really rough time. And it's also the energy that I give when I have it written into my contracts that when I speak it has to be before a certain time of day, because I want to give the highest level of energy and performance to the, the crowd, and for me to do that, my energy has to be a certain point and then you know I will totally crash after that. So yeah, it's, it's a very like energetically, you know type will totally crash after that. So yeah, it's, it's a very like energetically, you know type of thing. And when I'm meeting and talking with people, and yeah, it's just, it's just, that's just how I've always been. I have to recharge and that's just part of my DNA.
Speaker 4:When you're not on stage, like what is your favorite thing to just unwind. Is it baby's karaoke or what?
Speaker 1:It's so terrible. Okay, so I have become sober, curious, just to let everyone know. Um, and I have been very curious about um, you know, for health reasons and I think, uh, I think you guys might know this, but, um, in March of this year, I had an explant and I had, you know, major surgery, and I was on this health quest and one of the things that I decided to do was explore my relationship with alcohol, and I have to say that I feel so much better and more clear and I'm a better version of me when I'm not drinking, and so I'm still exploring that, and so I have. I don't remember the last time I've had a glass of wine. It was probably a couple of weeks ago, so I'm going through that.
Speaker 1:So that's not my favorite way to unwind. It used to be, and I've been exploring why. You know why was that for me a way to unwind, and I do miss that. That's the part that I miss, and so I'm struggling through that right now. But for me, my favorite thing, my favorite thing on the planet, is to have the three dogs and the two boys my little one and my medium-sized one, bp, the older one and the younger one and binge watching in our bed, and we always watch TV in our bed together. We watch a movie, like last night we watched we bought a zoo, we have the dogs, we have ice cream. That is literally my my favorite favorite thing and that's what I want to do on the weekends. I don't want to go anywhere, I don't want to go to a steak place, I don't want to go out and watch a performance Like. I just want to be in the bed and watching a movie with my, my people in my cocoon, and that's it mason looks like he's about as big as brian now, isn't he?
Speaker 2:he pretty much is yeah yes, well, yeah, you got to update your uh, you got to update your speaker bio, by the way oh yes, I know because it's a different age. Yeah, absolutely well, that's interesting. So it's, uh, I'm, I'm interested in the sober curious, but I'm not, I'm not there yet.
Speaker 1:I think it is interesting it was about a good year and a half for me to. I I'd thought about it. I you know it kind of was piqued my interest, um, and then I was. I just wasn't ready. And then there got to a point. You know what. Actually, what kicked it off was dry January and I was like, well, I'll try this dry January thing. And it was really hard, it was really hard for me so then so that's sort of been my, my health focus this year and I mean I'm, you know, in my mid-40s now. I mean I'm, I've I got to start taking care of of this, to live as long as I can and to be clear and creative and have energy. And I feel better than I felt in decades. Now, yeah, that's.
Speaker 2:Are you on caffeine at all?
Speaker 1:I am and I keep seeing all these people that are like I'm going off of caffeine and I'm like I'm not doing that.
Speaker 2:No, I'm not doing it.
Speaker 4:I'm like I gave you the alcohol I don't like the way you said that why do you say are? You on caffeine, like it's something as I sit here, it's just like a black rifle. It is. Yeah, I mean it is.
Speaker 2:It definitely is, but I don't was it great that?
Speaker 1:I ate a pint of ice cream. Last night Probably not.
Speaker 2:Yeah, that's sugar, I mean wine does have the antioxidants right.
Speaker 4:Hey, what's your favorite flavor and favorite brand?
Speaker 1:Ooh, okay.
Speaker 4:This is controversial.
Speaker 1:So I'm a big fan of mint chocolate chip, as long as the chocolate chips are not chips, but they're like slivers of chocolate. My current obsession is Jenny's Very expensive, it's $10 a thing.
Speaker 2:Is it white or?
Speaker 4:green.
Speaker 1:It's green, but it's a lighter green, and because it reminds me of thrifties back when I was a kid, and they have the cylindrical things, and so I like the jagged chocolate pieces, so that's probably my favorite. Another one that I really don't eat very often because I am gluten free as well, and it's called Oat of this Swirled by Ben and Jerry.
Speaker 2:That's a hilarious name. I'm going to have to try that one.
Speaker 1:It's like oatmeal cookies in, like oh so good and it's very hard to find and it's one of my faves. Have you tried cottage cheese ice cream yet? Okay, so I'm on the cottage cheesecake and let me tell you yellow mustard and cottage cheese.
Speaker 4:Oh, no, no, no, no, no, no. Oh, I haven't tried that yet.
Speaker 1:Right, and I just made last night. I made cottage cheese cookie dough and honestly I think that my maple syrup was bad because it was like glue, but I still used it and I was like how bad could it be? And so it's pretty good.
Speaker 1:I would put more almond into it and I think I need a higher quality vanilla protein powder. But I'm on the cottage cheese kick. I am here to try the cottage cheese dips, the queso, the, because I love cheese and I'm like, okay, if I can get some more protein. So I'm trying it all. And you know what I had for lunch? I had a big bowl of cottage cheese with with yellow mustard on it and it was great and stirred it up and it was phenomenal okay, rick is so over this for years.
Speaker 3:You've seriously been one of my favorite people for a long time so they're they're the recipes, the recipes on tiktok.
Speaker 2:Don't sleep on the recipes on tiktok I see somebody do one of those recipes and it's viral and I'm like buy a box of those $140 cookies and TikTok was not wrong.
Speaker 4:Those cookies were delicious Cottage cheese and mustard.
Speaker 1:I was like come on. And then I saw it like a thousand times. And then you know what I saw A friend that I followed was eating it and I'm like I'm going to try it, I'm just going. I tried it with Grey Poupon. I didn't like it.
Speaker 2:Regular yellow mustard. It's just got to be a yellow mustard. That's so interesting.
Speaker 3:I can't be fancy mustard.
Speaker 4:We actually we did that. So my, my oldest daughter, is on TikTok and so we did it. We did the vegetables with the cottage cheese and the mustard.
Speaker 1:Yes, yes.
Speaker 4:But you got to mix it.
Speaker 1:You got to mix. It's fully mixed Like. I don't like it just on top. It has to be like a mix. Rick's face.
Speaker 4:I mean because I respect Chelsea so much, I might give it a second shot, but the first try I'm going to be 100% honest I was not impressed. I didn't add anything to no.
Speaker 3:You didn't do it right.
Speaker 4:Well, yeah, I do think there has something to do with the mixture.
Speaker 1:I think it's a mixture. It's like a cocktail where you may not like just the alcohol on its own, but when you mix it with the mixer you're like oh, this is pretty good. I think that's the key.
Speaker 4:See, I'm already way ahead of you guys with the whole sober thing. I mean, I have a drink occasionally, but I have like seven bottles of scotch and bourbon that I got through some kind of a chain thing we did and it's going to be there for years Cause I just don't drink.
Speaker 3:Did you just assume my sobriety, rick? I'm a social drinker, yeah, yeah.
Speaker 4:Like conventions, only almost it is.
Speaker 2:It's like, yeah, cause around here I don't um the cottage cheese, I don't know, it's a texture thing, I think well, occasionally, if it's super hot in the yard and I've been doing stuff in the yard, sometimes it's nice to do that in a slice of pizza you were just drinking on our last podcast, not? Oh, no, no, no I was drinking this this time no, last time a couple weeks ago yeah, last time was beer.
Speaker 4:Yeah, yeah, for sure yeah exactly, yeah, that was a long day, I don't know uh, that's funny.
Speaker 2:All right, so is there anything else? Uh, rebecca rick, that you want to ask before we let her go?
Speaker 3:um, I I was curious about your journey, so I'm I'm kind of new to hearing about you. Chelsea, our friend krista, introduced me to your content and everything a couple months ago and I've just been consuming and saving all of it. I know she's great, but I was curious if there was any change in how you were approaching content and you know you talk about being yourself, being authentic. Was it always like that from the very beginning, or was that kind of something that evolved as you went?
Speaker 1:Yeah, definitely evolved. I certainly am more authentic and aligned with who I am now, and there was a lot of me that was, you know, very afraid of potentially offending and creating an unpopular opinion. So I'm very transparent when I tell people I am 100% human and I have a lot of anxiety and so I deal with a lot of fears around that and I'm, um, you know, continuing to move through them. And one of the things is I don't post on Tik TOK because I have seen and experienced some not very nice people over there and is should that keep me from doing it? No, this is a whole therapy session I've had with my therapist and so I'm slowly getting there and I love it when people are like I just don't care anymore and I have never been there. I'm getting to the point now where I'm. I'm just a little bit feeling like that and it's feeling very freeing. And one of the ways that I got into that mindset is I absolutely do not look at metrics, and that was one of the few ways that I was like I'm just going to post this and sometimes I'd even be like, which is I wouldn't advise, like if somebody asked me I probably wouldn't be like, well, here's my best advice Just think of it as a throwaway post. But I was like you know what, maybe there'll just be a throwaway post, and so that would help me. You know, post it. But no, absolutely not.
Speaker 1:All educational content is what I used to do and I accidentally I don't remember what it was talked about something that was a life thing, and I had more conversations than ever and I thought, hmm, and so I'm working on a piece of content right now. That's the three things your content needs to do, and a lot of people think it's just they need to learn from you. But I talk about they need to learn about you. They need to learn from you and they need to learn with you, which is the piece that really nobody talks about, which is your journey and where you were and the person you used to be. And that's the scary part, very few people can dive in right to that. So I've been doing the work internally and on self-awareness and all of that, and so that has absolutely been shown through how my content is now, because I am a different human than I was two years ago or 10 years ago. So, yeah, it was definitely an evolution for me.
Speaker 2:That's very cool. Even in posting my own content, I've noticed a switch. You know, I, I I do weird stuff, like just to test it. Like one of the things I did was I hired a professional photographer to take lifestyle photos of myself. The whole, the whole intent you might remember this I think I said it in my speech the whole intent was to prove that it doesn't work.
Speaker 3:And it totally worked. It totally worked, it was so good.
Speaker 2:It was like the best content. And so I realized recently that I was trying to figure out I feel like I had so many irons in the fire and I was trying to get a good cadence of posting this and a good cadence of posting this and I finally just said forget everything. I don't care about likes right now. I don't care about numbers.
Speaker 2:I have certain pieces of content that I know people like I need to get out those certain pieces of content. So I'm only going to focus on one thing, and once I get a cadence for posting that one thing, then I will add one more thing, and so I finally got a couple of them down and I'm slowly just starting to add.
Speaker 2:So I had a real conversation with my assistant. Because I'm also doing a lot of deals. I'm not a creator. I can't just like. Although I am the most Arkansas influencer right now I just told Chelsea this earlier today I am now an official Walmart creator.
Speaker 3:Wait what Major brand right. Good job Walmart creator. Wait what.
Speaker 2:Major brand right.
Speaker 4:Good job, walmart. Influencer. I didn't know that.
Speaker 3:Walmart had influencers.
Speaker 2:They do now, maybe just in Arkansas. It is the HQ Is it really yes. Yes, it is.
Speaker 1:Walmart is a big deal. In Arkansas it's a huge deal.
Speaker 2:So anyway, I can't even remember the train I thought I was on, sorry, it's just a weird thing now, but it has really kind of changed in focusing and mastering one thing and then doing the other thing. Oh yeah, I was talking to my assistant about it. I was like, are we fine with how it's going, are we we? This is an easy system and an easy process to maintain that I can create this content and give it to you and you can schedule it out. Because that was my hard part was it wasn't creating the content, it was the distribution. It was actually sitting down to post it and then do. That's the part I hated. I was done. I was done with the content. I made it. So I'm done with it. Now I want somebody to go do it for me. So I think and some people are the opposite way it and some people are the opposite way.
Speaker 2:It takes a lot for them to make so once, but they're great at posting and having that cadence. It just comes natural to them. So I just think, wherever you have that weakness, accept it as a weakness and get some help there, like, just like I have an assistant that helps me do that one thing. That's all they do, so that's fine. It's great for me. All right, sorry.
Speaker 4:I dominated. It sounds so easy, just hire it out.
Speaker 3:Just hire it out. Just be, better.
Speaker 2:Chelsea. There's a lot of ways that people can connect with you. You have a podcast. Will you say the name of the podcast one more time so that people can hear it?
Speaker 1:Yes, I know it's going to be hard to find it's the Chelsea Pites Podcast.
Speaker 2:It depends on how you spell pites.
Speaker 1:Yes, and you can find me where all fine podcasts are sold, and the best place to connect with me is Instagram. That's where I spend the majority of my time and I'm on all the socials, but Instagram is my favorite place and you can certainly send me a DM and let me know you came from the show and that you're like. I also like to collect crustaceans in turtlenecks?
Speaker 4:Absolutely. Do you have a turtle in a turtleneck?
Speaker 1:no, because that's not a crustacean, is it? Maybe it's creatures. But yeah, it could be, maybe it's it's sea creatures and turtlenecks yeah, because that?
Speaker 2:because the octopus is, no, really a crustacean, that's not a crustacean either yeah yeah, there's someone on etsy that's going to town right now doing that right, assuming that they're listening to her. Of course, everyone course. Everyone listens to the show.
Speaker 4:Chelsea is gray shirt going to make a comeback?
Speaker 1:You know gray shirt, I've turned it into Golden Girls nightgown. Nightgown is the new thing where I am just obsessed. I'm living my best Grandpa Joe life, never leaving my bed, never leaving my bed, um, and I have no shame. It is a long, uh, it is a long uh. Basically a duvet is what it is, and it's got armholes and it's phenomenal. And my husband is like what are you wearing? And I'm like it is like a snuggie, it's like bamboo and so comfortable and I'm like I'm literally never going back. I will only wear a nightgown and it's like down to, like my calves and it's wonderful. And people are like don't you get wrapped up in it? I mean, these are the DM conversations. I have wrapped up in it when and I go no, I don't know if it's the bamboo material, but it just it doesn't seem to wrap up.
Speaker 2:Um, but yeah, I have an affiliate link for this. You need to. I go through phases.
Speaker 1:I had gray shirt for a while, I had alien. Now I'm on the nightgown, the Golden Girls nightgown, and so there'll be something new, but it's always something that's cycling through. But yeah, for now it's the nightgown, and we're evolving, we're not going back. We're evolving and somebody was like you should do, I go, we're cooking with it. I'm cooking with the nightgown again and somebody's like let's make a show.
Speaker 2:Nosh, noshing with gown.
Speaker 3:I'm like see this is the whole thing the whole thing.
Speaker 2:Yeah, you got that Glenda Baker alliteration in there.
Speaker 3:Well, thank you so much for taking the time out of your day to join us.
Speaker 2:You know, like I said earlier, you're someone that I felt like an instant connection and kindred spirit. So I love love having you as a friend and I love seeing what you do to help impact and affect other people's lives.
Speaker 4:So thank you for smiling.
Speaker 1:Yes, chelsea, it was good seeing you again. Yeah, thanks everyone.
Speaker 2:I really appreciate, you See you later.
Speaker 4:Bye, yay, chelsea. She's long been one of my favorites. I know she told me she knew you.
Speaker 2:When I was telling her about the show and everything, she was like oh, I know him, this is going to be fun.
Speaker 4:Well, you know how she was saying, like when she these places, like she's like, how do I get in this room? Like when I was out there at that place in park city, I was seriously like, oh shit, like I'm way out of my depth, like how did I get in here? Because it was, it was, you know, like dustin brougham, who has a crazy successful podcast, and neil mathwick, who's a coach, and shannon milligan, who's like a crazy rock star agent, you know. And then chelsea was there's, like I said, she's editing her first book.
Speaker 4:I'm like, holy shit, like there's an author here in this room, you know, and uh, and then we just maintain that, that friendship relationship, and then God, that was, that's gotta be at least six years ago, six, seven years ago.
Speaker 3:Yeah.
Speaker 4:Um. So yeah, I see her at conferences and stuff all the time. A little jealous that you got her on the show.
Speaker 2:Definitely on my list. I know you just got to start crossing off people now that we all know together she was actually one that I thought about reaching out to, even though we've never had a conversation.
Speaker 3:I was just like, well, we'll see. Maybe I'll ask and see what happens.
Speaker 2:She's super awesome yeah she probably would have done it too. She's very approachable. Awesome yeah, she probably would have done it too. Like she's just a, she's very approachable, and one of the things that I love about her is that even as popular as she is and as in demand as her time is. She's super approachable. She'll make time for people if she feels like it's something that's going to make a difference and she's not one that's like, uh, talk to my assistant.
Speaker 2:You know, she she's not. She's not that type of popular, although she could be. She has every right to be in the position she's in and the demand. For a time she told her it could be that, but she's just not.
Speaker 4:She's just very approachable when she says reach on Instagram like it's definitely going to be her.
Speaker 2:It's not somebody who's responding for her. I don't know if she has auto DMS turned on, but that would be bad if we say that, and then she's like thank you for reaching out, don't hold us to this, I know as of the recording which we haven't actually verified that's right.
Speaker 4:Yeah, now she's. She's in business with giselle.
Speaker 2:Yeah, they have the talent brokerage yeah yeah, so that the talent brokerage is a it's the talent brokerage. It's not a real estate brokerage, but it's a real estate-focused speaking bureau.
Speaker 4:I guess you could say so.
Speaker 2:They have speakers that if you have a let's say you've got a big bank meeting conference coming up and you want a real estate agent to talk to how they relate to loan officers, you can go to the talent brokerage and book yourself somebody. That kind of has that in their bio or expertise or something.
Speaker 4:Do we know anybody?
Speaker 3:that's part of the talent brokerage yeah, you happen to wait ray, you're part of that, yeah, yeah yeah, okay, I'm like I have heard this name before, and I feel like it was connected with ray. Yeah, giselle is the one that giselle and ch Chelsea.
Speaker 2:I don't know if one of them made it up and approached the other or what, but they're both kind of running the show over there. So I think it's Giselle and Chelsea's baby. But yeah, they're doing really well. They got a lot of people booked at Inman this next week, and so they're going to have a time.
Speaker 3:I know the first time I heard Chelsea speak was at Video Blueprint this past April and obviously I didn't know very much about her yet because I've just recently been introduced Her story of everything. It really resonated with me and just like her approach to content creation. So that's why I keep saving all of her stuff, because I'm like, yes, I need all of this.
Speaker 2:I forgot she was at Video Blueprint. But yeah, oh yeah.
Speaker 4:Yeah, and one thing about her too is you know, seeing as I've been following her for so long is she's very much like a Gary V type, where her message hasn't really changed, like it's consistent. It's not like she just follows the fads or the trends. I mean, her message has been very consistent across the years. Strategies consistent across the years.
Speaker 3:These strategies may change here and there, but but the behind the scenes is is very much the same, so I love that about her?
Speaker 2:Yeah, very true. Yeah, totally yeah, authenticity is huge with her authenticity and consistent.
Speaker 3:Do you guys feel like you're self-aware?
Speaker 4:I don't know? Yeah, I do. But you know what? The? What she said about her brand. Like reaching out to Candice, like I would love to do that. Have someone else like do the brand, just to see how far off I am. Yeah, just to see how self-aware I am, like am I actually self-aware?
Speaker 3:What if you don't know?
Speaker 4:right. Because half the time you know, coaches will tell you. Well, ask your friends, and they just tell you what you want to hear anyways. So you need that objective third party who's? Being paid to, like you know.
Speaker 2:Be honest, yeah, not your buddy, who's just trying not to piss you off so well, even you know, if you just hire a regular marketing company, they're going to try to think of something that you would like and it's not necessarily going to be something that's most representative of your brand that the consumers will like.
Speaker 2:I think that's a real gap in something like what candace says versus what some of these other outfits do, so that I don't know, self-aware, that's. You know, by saying yes, am I no longer going to find things. I think I think I am. But as she was talking about being ocd, I'm literally like checking boxes, like going, oh, I do that, I do that, I do that, I do that. So, and I know I've kind of had this mild case of OCD because I can't go to bed without relocking my cars and without relocking all the doors and going checking, Like I.
Speaker 2:Just I have a certain pattern of behavior that I do and if I don't do that, I will lay down and not be able to sleep and literally have to get up and then go through that pattern and then I can go to sleep.
Speaker 3:That might just be anxiety.
Speaker 2:I have a completion Could be. See, there's so many things that could be. But there is this weird focus that my parents have always talked about, where they would say that you know I could hone in and focus on one thing for so long that they would say stuff to me. And it got to a point when I was in high school where they would touch me and get my attention and then talk to me Because in the AP class I was just talking about this yesterday the Invisible man. Do you remember that book? It was about an African-American in the South and being invisible and really good book. It's like required. Y'all should read that book. It's required reading. Everyone needs to read that book. It's a good book.
Speaker 3:I've never heard of it before, so it's not like I've chosen not to read it. No, it's not the Kevin Bacon movie.
Speaker 2:It's not the superhero, it's called the invisible man. It's old read. Anyway, it's a really good story and I read it in a day. It's like 600 or 700 pages. In high school I just read it and then I wrote the report. But the only way I could do that is by focusing intently on that one thing, and so I can do that. And then I have this OCD, these little OCD tactics that I just have worked around for years and years.
Speaker 2:So, as she was talking about that, I'm like I thought I was self-aware, but maybe I don't know what it's called, but I feel like there's so many things that it could be that I don't you know, is it ADHD?
Speaker 3:Yeah, and, and the thing with like the neurodivergent stuff is that a lot of it does overlap in one way or another, and so it's just.
Speaker 4:I don't know if I have OCD. But I have an issue with like not finishing things. Like my drives me crazy. Like when she's in a car she'll start a song, get halfway through and just switch it and like, and then like at night when we're watching tv on the couch, like we'll be watching a movie or a show and she picks the movie and then 20 minutes in. No, no, it doesn't fall asleep. 20 minutes in she's like, okay, I'm going to bed I'm like you have to finish the movie yeah, I'm like what do you mean?
Speaker 4:like you're and I don't know how she does it like I, I have to. You're a completionist the other night I was up and I started watching top gun the new, new top gun and I forgot how long that movie was. So it's like it's getting close to one o'clock in the morning and like they're just leaving on the final mission.
Speaker 1:I'm like, oh shit like I'm not gonna get to bed. It's too x this thing and I just don't know. Yeah, I did.
Speaker 4:I started fast forwarding through some little parts to try to get to the end, so I could see the end, so I could go to bed and actually rest. So I don't know what that is, but I definitely have something. Yeah, you're messed up out of all of us. Yeah, you got the worst, rick.
Speaker 2:Yeah, oh shit there's a whole bunch of people that are the opposite. When you said I have a problem completing things, I thought that meant that everywhere you looked were unfinished things.
Speaker 3:Yeah, that's fair.
Speaker 2:Because that's the other side of it.
Speaker 4:But it's only certain things. I think it's from a kid. I think it was one of those kids, like old school kids, where it's like you couldn't leave the table until your plate was clean and then it just flowed over to I just I don't have a hard time now if it's a task like if I have to do laundry.
Speaker 2:I have no problem walking away half with your laundry. That's easy, that's hilarious. I'm one of those. I'll if I, if I take on a project, I'll do that project until it's done. Even if somewhere in the project it starts to become a detriment, I will finish the project. If, like, if, uh, so there was a, there was a project, this house. It's a project. I wanted to remodel the home and, uh, we bought it. Kid is like oh, this home is perfect, we just have to change everything. It's like okay, we can so we bought it.
Speaker 2:We began changing it. I emptied it out. There's not a square inch of this house I haven't touched. But what would happen was we would want to change something in this area and then we'd find something else behind that. And then we find something else behind that and you could say it never ends. But my brain is like, no, it'll end and I just keep going and keep going and keep going.
Speaker 2:Before you know it, it's like we're replacing electrical. We're replacing, you know so, in the yard, for instance, I was doing this big yard project about leveling and you never really understand how out of level your yard is until you start leveling it and leveling it and let and you're like this is like a lot of dirt.
Speaker 3:Does a yard need to be leveled?
Speaker 2:Yeah, yeah, you got to have certain certain like you know if you want and flooding and water management is a big deal in Arkansas, but there's also, like you know, we want up here on this hill to be like a secret garden thing and it kind of needs to be leveled off and this okay gotcha. So yeah, there's landscaping, I guess you could say. But I will continue to attempt to do this until it's no longer profitable, until it's not helpful. But it's a task that I started and I will finish it.
Speaker 2:But but it's not helpful but it's a task that I started and I will finish it, but but it's not. But at the same time I will have an uncompleted thing like this bookshelf that's supposed to be right here, that's not done and it's blacked out because I have it covered up and it's just a sack of books. It's supposed to be done, but I'm also super frugal and when I got the quote back, the prices on lumber had like tripled or quadrupled and so now I'm waiting on the lumber to go back down. So I'm also that problem Cheap, cheap, cheap, cheap. So I know, I think we what. What I find about what I find interesting, I guess is the reason why I'm rambling about everything that's wrong with me.
Speaker 3:What if you're showing how self-aware you are? I?
Speaker 2:mean where I'm rambling about everything that's wrong with me, but I'm nowhere near as bad as Rick. But what I find is interesting is that Chelsea would tell you that those are not things that are wrong with you. Those are things that make you unique and those are the things that, in a lot of ways, you should start accentuating.
Speaker 4:Right, because those are the things that people will connect with. Right, because everybody has some of those. Well, not everybody, but there's a lot of people that have those same idiosyncrasies and issues.
Speaker 2:And well, to my extent, but the analytics will tell us if people connected with that or if they just turned us off early but apparently we're not supposed to be checking.
Speaker 3:Yeah, we will check, not for a long time. I was surprised to hear that that she doesn't check her metrics because that's 60 000 followers in your chelsea.
Speaker 4:You probably don't have to worry about it.
Speaker 2:That's true. Well, they say you need 100 videos on YouTube. You need a lot of content out there so that you know that what you're measuring is accurate, because for a long time, all of the social medias or any of the platforms are just going to be throwing your content up against the wall and see who it sticks to. Going to be throwing your content up against the wall and see who it sticks to, and so whenever you first release a video on a new YouTube channel, you may get a really low click-through rate, but that's because they're spreading it around so much. So should you pay attention only to click-through rate? Maybe not. So that's the hard part is gathering enough data, and I was talking to Christina Smallhorn a couple of weeks ago, was it yesterday?
Speaker 3:Yesterday, was it yesterday? I didn't see it.
Speaker 2:She said you needed to have 100,000 views before you could start to measure your content.
Speaker 3:Interesting yeah.
Speaker 2:If you don't have 100,000 views on your YouTube channel, then the analytics you're looking at are wildly inaccurate because YouTube's still trying to find your audience.
Speaker 4:Yeah, youtube still doesn't even know. When I try to look at mine, they're like, yeah, we don't have enough data. Yeah, precisely.
Speaker 3:But that's kind of freeing to be like, okay, don't even bother looking at this stuff as you're starting out, because it doesn't really matter. I think that allows you to probably be more in touch with who you are and just put it all out there and see what happens, versus trying to change so much or be a certain way right from the very beginning.
Speaker 3:I know, that's something. That's what I struggle with is, I had my personal Instagram and I would just be whoever I was, because that's my friends, my family who cares. Maybe there might be some real estate stuff sprinkled in there, but then on my business page it was very it's real estate stuff sprinkled in there, but then on my business page it was very it's real estate, those canned posts and it just, you still have both I do.
Speaker 3:I just don't post on my personal because I put all my energy into my business one and it's now more of a mixture of my personal and showing who I actually am so people relate with you better exactly, but it's like I had to get over that hump of being okay with showing people the real me and not the perfect professional. Got it all together real estate expert and all the things that you think you're supposed to be yeah.
Speaker 4:Nobody likes that person anyways.
Speaker 3:No, and it's not real, and so because it sucks the energy out trying to come up with content, that's perfect, I just wouldn't post.
Speaker 2:Yeah, true.
Speaker 3:So now that I've freed myself, I can show up and post pictures of me eating all the time.
Speaker 2:Or do a whole podcast.
Speaker 3:Or do a whole podcast eating. Here's my failed banana bread recipe.
Speaker 2:Well, I can't wait till the next one. Yeah, I'll just see who brings a guest next time. Well, I can't wait till the next one. So yeah, see you guys.
Speaker 3:We'll just see who brings a guest next time.
Speaker 2:Then then.
Speaker 3:Bye, Bye guys.
